Small retailers get national online sales platform
News•Business• 18.09.2017 • Francois Aulner and Jess Bauldry
Small retailers in Luxembourg who don’t already have an online presence will soon get their own electronic platform
Small retailers in Luxembourg that don’t already have an online presence will soon get their own electronic platform after a project was greenlighted by the government on Friday.
The economic interest group, dubbed “Luxembourg for Shopping”, was initially announced in June by secretary of state for economy, Francine Closener (LSAP).
The initiative follows the government’s goal to support e-commerce by removing barriers such as “geoblocking” while reducing the threat it poses to small businesses.
“The evolution of consumer habits makes this the first step in opening the digital distribution channel to a number of merchants who do not yet have an e-shopping solution,” according to a cabinet statement.
Luxembourg for Shopping will be in charge of developing, implementing and managing the electronic trading platform.